FrontDoor.com Partners With National Newspapers In Nationwide Real Estate Searches
Home & Garden Television’s (HGTV) online real estate information service FrontDoor.com has announced that it partner with more than 250 newspaper Web sites nationwide to serve real estate listing.
FrontDoor to start the service in San Francisco in conjunction with the major real estate conference, Inman’s Real Estate Connect. Launching with media partners such as Cox Newspapers, Freedom Newspapers, Journal Register Company, and Southern Newspaper Group among others, FrontDoor’s 4 million listings will be available through premier newspaper sites such as The Boston Globe, The Atlanta Journal-Constitution, The Minneapolis Star Tribune and The Denver Post, to name a few. Future phases of the partnership will include the addition of even more expert real estate information in the form of articles and videos.
Alex Perriello, president and CEO of the Realogy Franchise Group said “We’re pleased by FrontDoor’s expansion of its property listing network. FrontDoor’s marketing approach aligns well with our online listings distribution strategy of placing our brands’ property listings on the most relevant Web sites used by today’s homebuyers and sellers.”
Vikki Neil, general manager of home brands for Scripps Networks Digital said “As real estate is an inherently local business, FrontDoor understands the importance of starting with a familiar, trusted source such as one’s local media in exploring the particulars of home buying and selling. With all the tough issues facing the housing market today, consumers also need the expertise of an industry-endorsed and credible source like HGTV’s FrontDoor.”
Gena Hamilton, director of advertising for Journal Register Company’s interactive division said “Our chief aim is to give our users the best experience possible when they visit the online real estate section of our Web sites in the Philadelphia, Michigan, New York, Ohio and Connecticut areas. In creating that, we’ve leveraged FrontDoor’s superior content and national search capabilities with our own local data, making it the ideal resource for all things real estate.”
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[...] FrontDoor.com Joins With National Newspapers In Real Estate Search By broadtvnews Home & Garden Television’s (HGTV) online real estate information service FrontDoor.com has announced that it partner with more than 250 newspaper Web sites nationwide Real Estate Search on FrontDoor.com [...]